Facebook employs ex-political aides to help campaigns target voters

Facebook has stepped up attempts to build its influence as a political tool by giving jobs to former senior Conservative and Labour campaign officials. The Guardian has learned Facebook’s recruits have inside knowledge of how the major parties’ general election campaigns are likely to work. They include a former Downing Street adviser to David Cameron, a former aide to Ed Balls and a social media expert who worked with the Conservatives’ election strategist Lynton Crosby.

— source theguardian.com

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s